As part of the Hills “Feed the love. Lose the weight.” campaign, we developed a cat driven story as well. A cat named Moto helps her pet parent cope with a sudden change in her life—and she returns the favor by feeding the love with food that can help Moto lose the weight.
Awards: Effie – Global Finalist (Health & Wellness ), Effie – Bronze (Pet Care), LIA – Silver (Health & Wellness Campaign), LIA – Bronze (Animation), LIA – Bronze (Film), LIA – Bronze (CGI), Clio – Health Bronze (Film Campaign), Clio – Health Bronze (Film Craft Animation), Addy – National Gold (Animation), AICP – Shortlist (Animation)